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Who is Pierre Chavin?
La Maison Chavin, located in Béziers in the south of France, has been designing and marketing its innovative wines and beverages internationally for over 10 years with genuine expertise.
Nationally, we offer our products on our online store, and you can also find the Opia range with our partner Monoprix. The Pierre Zéro range, on the other hand, is available in restaurants, sometimes even Michelin-starred!
Pierre Chavin is recognized for its innovations and originality. We are driven by the desire to offer consumers here and elsewhere trendy wines and beverages that are resolutely in tune with the times, even in an avant-garde manner!
The Chavin House
was created by two partners in 2010, and it is Mathilde Boulachin, the founder born in Champagne, who embodies the spirit of the house. This forty-something business leader has won over consumers and professionals with her ability to understand, her open-mindedness, her touch of audacity, her sensitivity...
Pierre Chavin has become a reference in the non-alcoholic beverage sector, often misleadingly referred to as ‘non-alcoholic wines’. They are not wines at all… these alternatives are not intended to replace twenty centuries of wine history… However, as a natural extension of wine, with some of its benefits, these non-alcoholic beverages claim their place.
Mathilde Boulachin, co-founder of the company in 2010, pregnant with her first child, imagined that there were undoubtedly other women, and even other consumers, who, like her, did not want or could no longer drink alcohol. Pierre Chavin then envisioned one of the first non-alcoholic 'wines' to meet this need.
The rather timid development at the beginning has seen a real surge in the past five years and the small company has far exceeded its expectations.
His strengths:
- Wines with innovative packaging
- Low-alcohol wines*,
- "‘Wines’ without alcohol…"
Beautiful products are emerging, either made from dealcoholized wines, from non-fermented grapes, traditional, or organic. A range of choices then becomes available to the delight of consumers.
*These are not wines since the alcohol content is 0%, but alcohol-free beverages.
A success story made in Occitanie
With 80% of its revenue coming from international markets, Pierre Chavin is now present in about sixty countries. Available from the Land of the Rising Sun, through Europe to the American continent, Pierre Chavin's lines have won the hearts of international consumers. One of our brands, Pierre Chavin, has advanced its digitalization and sells online through this store, a proximity that the company enjoys with its home market. What could be more natural than offering one of the largest vineyards in the world, that of Languedoc-Roussillon, and the historic wine capital that is Béziers, a natural extension into wine?
Products for whom?
Our 'alcohol-free wines' are aimed at women, expectant mothers, breastfeeding women, those who abstain, people who don't like the taste of alcohol, athletic women, women concerned about their nutrition, and more.
A range made for women by a woman! Could there be feminism behind this company created and managed by a woman? Not feminism, but definitely femininity: a refined taste approach, high product quality, elegantly selected packaging, a simple, fresh, optimistic message full of meaning and values. References for women and beyond...
Pierre Chavin also addresses the cultural and religious diversity with an open mind, a mosaic that makes up all the richness of humanity. Sharing, with the same type of glass, is quite a symbol.
The so-called "sober curious," making sobriety a trend, are the new enthusiasts of this type of beverage. Mocktails are in vogue. At Pierre Chavin, controlled audacity and the culture of difference easily meet the demands of the younger generations. "Like a Virgin," mixology offers its finest attributes to the alcohol-free universe.
The designated drivers, the cheerful "Sams," now have an alternative to sugary drinks or plain water. Drivers wanting to combine the joys of dining, gastronomy, and savoir-vivre appreciate this alternative. People concerned about their nutrition, seeking organic, vegan, healthy consumption, free of allergens and added sulfites, in line with the current "free-from" trend, find in the Pierre Chavin range a response to their enthusiasm for naturalness.
Companies or institutions whose duty is to control consumption in the workplace have the possibility of organizing festive events perfectly in line with a code of ethics.
The benefits
Developed from dealcoholized wines or from grape juice and infusion of seeds, yeasts, and other wine components, alcohol-free references are subtle to create. With or without fermentation, they are the result of extensive research and development work and a demanding production process.
Pierre Chavin has adhered to a code of conduct since its inception: marketing high-end products with undeniable taste and benefits.
The 'non-alcoholic*' wines from the house offer health benefits. With fewer calories since the alcohol level is 0%, the drink contains vitamins, resveratrol, polyphenols, and other benefits found in wine.
A multitude of possibilities
Pierre Chavin markets references in white, rosé, and red but also in sparkling white and sparkling rosé. We work with grape varieties such as chardonnay, sauvignon blanc, muscat, cabernet-sauvignon, merlot, and pinot noir. We also offer different packaging ranging from the traditional 75cl bottle to smaller formats of 20cl and even XXL formats in 3L BIB.
The Detox month, Dry January, with Pierre Chavin is all year round.
It's also limitless pleasure!